Every brand has a story before it has a strategy.
These are a few of the ones we’ve helped find their voice, on paper, on screen, and on shelf. Real brands, real work, and the occasional honest miss along the way.
18+ brands built, launched, and grown across India and overseas markets, each through the same lens.
Swee8ly
A stevia-based sweetener brand, built to look as clean as it claims to taste.
Brand Identity
Logo Design
Packaging
Label Mockups
Health food shelves are crowded with brands shouting “natural” in loud colors. Swee8ly needed the opposite: a mark restrained enough to earn trust at first glance. We built the identity from the ground up, logo, palette, and a label system designed to hold its own next to imported brands.
Not every early direction worked. Our first packaging concept tested too clinical, more pharmacy than pantry, and we reworked it into something warmer before it went to print.
Brand identity
Full case details and packaging files available on request.
Ambrozia Caterings
Three decades of reputation, brought into a single consistent experience at every event.
Brand Experience
Event Presentation
Offline Strategy
Ambrozia has been catering weddings and corporate events in the region for over thirty years, but the brand people met at each event varied by team, by venue, by mood. Our job wasn’t to reinvent them, it was to make sure the version of Ambrozia you meet at a wedding is the same one you meet at a boardroom lunch.
We redesigned the touchpoints that live offline: plating presentation, staff briefing language, and how the brand shows up physically at a booking, work that’s slower to see and harder to measure, but the kind that compounds.
Brand identity
Studio Tarkhan
A ground-up identity, and the two films that introduced it to the world.
Logo Design
Brand Theme
Strategy Consulting
Launch Films
Studio Tarkhan came to us without a name that meant anything to anyone yet. We built the logo, the brand theme, and the strategy underneath it, then carried that thinking into two launch films designed to do in ninety seconds what a mission statement never could.
Brand Launch Film — Part I
Instagram Reel
Brand Launch Film — Part II
Instagram Reel
Alite With Lettuce
A name and a feed built from the same idea, then given a strategy to grow into.
Alite With Lettuce came to us needing two things to finally match: a logo and brand theme that felt intentional, and a social media strategy that knew what to do with it once it existed. We built the identity first, then the content direction that would carry it, so the feed reads like one voice instead of a brand still finding its footing post by post.
SOCIAL MEDIA STRATEGY
LOGO DESIGN
BRAND THEME DESIGN
Brand identity in action
@alitewithlettuce
Artiquette
A full-stack retainer: the website, the presence, and the ads, all built to move together.
Social Media Management
Meta Ads
Website Design & Dev
Artiquette is one of our longest running relationships, and it shows in how the pieces fit: the website, the social calendar, and the ad spend all report back to the same strategy instead of running as three separate jobs. It’s ongoing work, which means the numbers keep moving. Some months outperform, some need a rebuild mid-quarter, which is the honest reality of performance marketing.
@artiquettefs
Travdor
A brand strategy overhaul paired with the content engine to carry it.
Travdor came in with a product worth talking about and a brand voice that hadn’t caught up yet. We rebuilt the strategy first, positioning, tone, the actual case for why they’re different, then built the social video and performance marketing around it, so the ad spend was finally working for a story worth telling.
Brand Strategy
Performance Marketing
Social Video
Campaign specifics shared privately on request.
Highest-performing content, curated
@travdorjourneys
Zeba by Palak
Focused strategy work: one channel, done with intent.
Social Strategy
Content Direction
Not every brand needs everything at once. Zeba came to us for social strategy alone, direction, content pillars, and a point of view for the feed, and we kept the engagement narrow on purpose so the advice stayed sharp instead of generic.
Highest-performing content, curated
@zeba_bypalak